{"id":9016,"date":"2026-01-08T15:32:17","date_gmt":"2026-01-08T14:32:17","guid":{"rendered":"https:\/\/www.ccooservicios.es\/santander\/?page_id=9016"},"modified":"2026-01-09T10:12:09","modified_gmt":"2026-01-09T09:12:09","slug":"incentivos","status":"publish","type":"page","link":"https:\/\/www.ccooservicios.es\/santander\/beneficios-sociales\/incentivos\/","title":{"rendered":"Incentivos"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9ba6dbca wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Desde CCOO denunciamos desde hace tiempo las gu\u00edas de consecuci\u00f3n de objetivos, documentos que determinan una parte esencial de la retribuci\u00f3n variable de la plantilla. Y es que estos sistemas resultan excesivamente complejos y est\u00e1n dise\u00f1ados de forma que dificultan su cumplimiento, generando desmotivaci\u00f3n, frustraci\u00f3n y un creciente malestar entre las personas trabajadoras.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">CCOO defendemos que los objetivos deben ser justos, claros, sencillos y alcanzables. Cuando no se cumplen estos principios, dejan de ser un incentivo y se convierten en un elemento de presi\u00f3n permanente. No es razonable que la plantilla trabajemos al m\u00e1ximo durante todo el periodo y, al final, no percibamos la retribuci\u00f3n variable por tecnicismos, criterios poco claros, cambios a mitad de periodo o interpretaciones realizadas a posteriori.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A ello se suma el incremento constante de los objetivos trimestre tras trimestre, que llegan a duplicarse a\u00f1o tras a\u00f1o, sin que exista correlaci\u00f3n con los recursos disponibles o la carga de trabajo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta din\u00e1mica tiene un impacto directo en la motivaci\u00f3n y el compromiso de la plantilla, convirtiendo la retribuci\u00f3n variable en una expectativa frustrada en lugar de un reconocimiento al trabajo realizado.<\/p>\n\n\n\n<div class=\"wp-block-group has-tertiary-background-color has-background is-layout-flow wp-container-core-group-is-layout-fff8ce8c wp-block-group-is-layout-flow\" style=\"border-style:none;border-width:0px;margin-top:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--20);padding-top:20px;padding-right:20px;padding-bottom:20px;padding-left:20px\">\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\">CCOO alertamos tambi\u00e9n de los riesgos psicosociales derivados de esta presi\u00f3n constante, como el estr\u00e9s, la ansiedad y el desgaste profesional, que afectan tanto a la salud de la plantilla como a la calidad del servicio prestado a la clientela.<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ante este escenario, CCOO estamos inmersos en una campa\u00f1a donde exigimos un cambio profundo en el modelo de objetivos del banco:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Gu\u00edas claras y estables.<\/li>\n\n\n\n<li>objetivos ajustados a la realidad de cada oficina<\/li>\n\n\n\n<li>Una revisi\u00f3n justa de las bases de cobro.<\/li>\n<\/ol>\n\n\n\n<p style=\"font-size:clamp(18.434px, 1.152rem + ((1vw - 6.4px) * 1.651), 29px);\" class=\"orange-message advgb-dyn-8e2d6375 wp-block-paragraph\">Lee <a href=\"https:\/\/www.ccooservicios.es\/santander\/campanas\/\"><strong>aqu\u00ed<\/strong><\/a> todas nuestras circulares de <strong><a href=\"https:\/\/www.ccooservicios.es\/santander\/campanas\/\">\u201cEl juego de los incentivos\u201d<\/a><\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-d5908a3f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-style-default has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:20px;padding-bottom:20px\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Desde CCOO denunciamos desde hace tiempo las gu\u00edas de consecuci\u00f3n de objetivos, documentos que determinan una parte esencial de la retribuci\u00f3n variable de la plantilla. Y es que estos sistemas resultan excesivamente complejos y est\u00e1n dise\u00f1ados de forma que dificultan su cumplimiento, generando desmotivaci\u00f3n, frustraci\u00f3n y un creciente malestar entre las personas trabajadoras. CCOO defendemos [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":0,"parent":13,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","meta":{"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","editor_notices":[],"footnotes":""},"class_list":["post-9016","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Incentivos - Santander<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ccooservicios.es\/santander\/beneficios-sociales\/incentivos\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Incentivos - Santander\" \/>\n<meta property=\"og:description\" content=\"Desde CCOO denunciamos desde hace tiempo las gu\u00edas de consecuci\u00f3n de objetivos, documentos que determinan una parte esencial de la retribuci\u00f3n variable de la plantilla. Y es que estos sistemas resultan excesivamente complejos y est\u00e1n dise\u00f1ados de forma que dificultan su cumplimiento, generando desmotivaci\u00f3n, frustraci\u00f3n y un creciente malestar entre las personas trabajadoras. 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