{"id":9519,"date":"2021-04-27T08:11:00","date_gmt":"2021-04-27T06:11:00","guid":{"rendered":"https:\/\/www.ccooservicios.es\/comercio\/zona\/estatales\/curso-de-fundamentos-de-negociacion-comercial-formacion-gratuita-online-6-de-mayo-subvencionada-por-el-sepe\/"},"modified":"2026-04-28T20:02:36","modified_gmt":"2026-04-28T18:02:36","slug":"curso-de-fundamentos-de-negociacion-comercial-formacion-gratuita-online-6-de-mayo-subvencionada-por-el-sepe","status":"publish","type":"post","link":"https:\/\/www.ccooservicios.es\/comercio\/promocion-profesional\/convocatorias\/curso-de-fundamentos-de-negociacion-comercial-formacion-gratuita-online-6-de-mayo-subvencionada-por-el-sepe\/","title":{"rendered":"Curso de Fundamentos de Negociaci\u00f3n Comercial. Formaci\u00f3n gratuita online, 6 de mayo. Subvencionada por el SEPE"},"content":{"rendered":"

Definir los principios de comunicación y negociación en procesos de negociación comercial, sus fases y cierre. Teleformación 14 horas. .Más información e inscripciones<\/a> 6 de mayo<\/p>\n

1. LA NEGOCIACIÓN COMERCIAL<\/strong>
\n1.1. Concepto de negociación comercial.
\n1.2. Diferencias entre vender y negociar.
\n1.3. Elementos de la negociación.
\n1.4. El protocolo de la negociación.
\n1.5. Negociación en terreno propio.
\n1.6. Negociación en terreno contrario.
\n1.7. Negociación en terreno neutral.<\/p>\n

\n2. LA COMUNICACIÓN<\/strong>
\n2.1. Comunicación verbal.
\n2.2. Comunicación no verbal.<\/p>\n

\n3. PRINCIPIOS DE LA NEGOCIACIÓN<\/strong>
\n3.1. Plantear nuestro caso de forma ventajosa.
\n3.2. Conocer el alcance y la fuerza de nuestro poder.
\n3.3. Conocer a la otra parte.
\n3.4. Satisfacer las necesidades antes que los deseos.
\n3.5. Fijarse unas metas ambiciosas.
\n3.6. Gestionar la información con habilidad.
\n3.7. Hacer las concesiones conforme a lo establecido.
\n3.8. Tipos y estilos de negociación.
\n3.9. Características del negociador.
\n3.10. Tipos de negociador.
\n3.11. Estilos internacionales de negociación.<\/p>\n

\n4. EL PROCESO DE LA NEGOCIACIÓN COMERCIAL<\/strong>
\n4.1. Fase de preparación.
\n4.2. Fase de desarrollo.
\n4.3. Discusión.
\n4.4. Señales.
\n4.5. Propuestas.
\n4.6. Intercambios-concesiones.
\n4.7. Argumentos.
\n4.8. Bloqueos.<\/p>\n

4.9. Objeciones.
\n4.10. Cierre.
\n4.11. Postnegación.<\/p>\n","protected":false},"excerpt":{"rendered":"

Curso fundamentos negociaci\u00f3n comercial. Formaci\u00f3n gratuita<\/p>\n","protected":false},"author":1,"featured_media":13112,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","editor_notices":[],"footnotes":""},"categories":[132,200],"tags":[],"class_list":["post-9519","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-convocatorias","category-formacion"],"yoast_head":"\nCurso de Fundamentos de Negociaci\u00f3n Comercial. Formaci\u00f3n gratuita online, 6 de mayo. 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